๐ผ Real Business. Real Growth. Real Results.
Behind every success story is a business owner who decided they were done playing small.
These case studies arenโt marketing fluff โ theyโre hard-earned wins from real MCC clients who built stronger, smarter, and more profitable companies by committing to the process.
From trades to professional services, seven-figure growth to systemized freedom โ hereโs what happens when high-performing entrepreneurs stop guessing and start leading.
๐ See how long-term coaching and no-bullshit strategy creates lasting results.
๐จ CASE STUDY: Abatement Company โ Craig W
Industry: Environmental Remediation & Abatement
Location: Alberta, Canada
Coaching Tenure: 5.5 Years
Client Since: 2018
๐งฑ From Field-Level Firefighting to Strategic Industry Leader
Craig wasnโt new to the trades โ but like many fast-scaling business owners, he was stuck in a dangerous cycle: booming demand, inconsistent margins, no real leadership team, and all roads leading to him.
When Craig joined Mitch Cammidge Coaching, his Abatement company was generating $1.5M annually โ but at the cost of long hours, burnout, and firefighting operations.
Over 5.5 years of strategic coaching, Craig and his team turned A&M into one of Albertaโs most respected abatement and remediation companies, now generating over $6 million in revenue, with strong internal systems and national expansion potential.
โ๏ธ What We Built Together
๐ Revenue Growth: $1.5M โ $6M+
๐ท Team Expansion: Doubled field staff; added 4 project managers & a full admin/sales team
๐ ๏ธ Sales & Marketing Engine: Created in-house, tracked by KPIs, tied to lead flow & pipeline
๐ง Leadership Shift: Craig stepped back from daily ops; delegated major functions to management quorum
๐งฉ Business Infrastructure: Full segmentation of HR, Ops, Admin, Finance, Sales, and Strategic Planning
๐๏ธ Expansion Track: Launched additional business units, commercial real estate portfolio, and future verticals
โWorking with MCC gave me the tools and confidence to stop running in circles. Iโm not just in the trenches anymore โ I lead a real, growing company with serious firepower.โ
โ Craig W, Founder
๐ Why It Worked
Their success wasnโt overnight โ it was built over 5.5 years of consistent execution, pressure-tested strategy, and a commitment to systemize before scaling.
Staying in the room is the secret. The process works โ when you work it.
๐ Think Your Business Could Do the Same?
This isnโt theory. Itโs what happens when you combine relentless focus, ironclad systems, and coaching that doesnโt sugarcoat the truth.
๐ Book your strategy call and letโs get to work.
๐ CASE STUDY: SOS Bookkeeping & Accounting โ Danielle
Industry: Accounting, Marketing, Business Development
Location: Alberta, Canada
Coaching Tenure: 8 Years
Client Since: 2016
๐ From Side Hustle to Scalable Empire
When Danielle started with MCC, she had one core business โ bookkeeping and accounting โ plus two small side ventures. Like many entrepreneurs, she was talented, overextended, and stuck spinning plates instead of building an empire.
Over the course of eight years of coaching and execution, sheโs turned a humble service business into a multi-brand portfolio with 11 active business units, multiple teams, recurring revenue, and global reach. The result? A CEO who doesnโt just run a company โ she owns a movement.
โ๏ธ What We Built Together
๐ฐ Revenue Growth: 200% increase in the core accounting business
๐ Cost Optimization: 70%+ reduction in ad spend with massively improved ROI
๐๏ธ New Business Units Launched:
SOS Marketing
Air Quality Solutions Edmonton
She Hustle Collective (North American launch)
Property Management
Franchise Training & Business Development
Accounting & Bookkeeping Academy
Modeling School
Photography Studio
And moreโฆ
๐ฅ Team Growth: Expanded core staff across departments including marketing, operations, and delivery
๐ Systemization: Strategic planning, financials, HR, marketing, ops โ all dialed in and scalable
๐งญ Brand Power: Both founders now run speaking, coaching, and publishing brands tied to their business portfolio
๐ข Franchise-Ready Model: Several business units now prepped for license or franchise expansion
โThis wasnโt just growth โ this was transformation. We built a real machine with Mitchโs help, and weโre still expanding. Systems, confidence, clarity โ all of it.โ
โ Danielle, Co-Founder, SOS Group
๐ Why It Worked
This didnโt happen in a weekend. It took 8 years of structure, reinvestment, personal development, and smart decision-making. MCC helped Danielle shift from reactive operator to strategic CEO โ and the results speak for themselves.
Long-term coaching creates long-term companies.
๐ Want to Build Something Bigger Than Just a Business?
If youโre a founder sitting on a firecracker of ideas โ but youโre stuck in the weeds โ letโs build your business empire the right way.
๐ Book a free strategy call. Letโs design whatโs next.
๐ฉ CASE STUDY: Reliable Welding โ Rick M
Industry: Structural Welding & Fabrication
Location: Alberta, Canada
Coaching Tenure: 10 Years
Client Since: 2016
๐๏ธ From Shop Floor to Strategic Operator
When Rick came to MCC, Reliable Welding was a hands-on, in-the-shop business โ profitable, but plate-spinning at scale. Rick was in the weeds, wearing too many hats, managing jobs, people, and cash flow all at once.
Over the next 10 years of focused coaching and execution, Reliable Welding transformed into a multi-million dollar, management-driven company, built for scale, profit, and legacy.
โ๏ธ What We Built Together
๐ฐ Revenue Growth: $3.6M โ $8.4M
๐ฅ Team Leadership: Management team expanded from 2 to 6 key leaders
๐ Profitability: Consistently maintained profit margins of 18โ22%
๐งญ Owner Shift: Rick went from hands-on operator to vacation-taking, deal-closing business owner
๐ก Strategic Expansion: Brought in outside investment partners to scale the company and set Reliable up for long-term market dominance
๐ System Development: Financial controls, job costing, cash flow planning, and production forecasting โ all aligned with growth
โFor the first time in years, I wasnโt the bottleneck. Mitch gave me the perspective, tools, and structure to stop grinding and start leading. Now I have a business that runs, grows, and wins โ with or without me on the floor.โ
โ Rick M, Owner, Reliable Welding
๐ Why It Worked
This wasnโt a quick fix. It was a decade of evolving leadership, systemizing process, and facing hard truths with real strategy. Rick stayed in the fight, kept growing as a leader, and built a company with both scale and sustainability.
You donโt need a miracle. You need a real plan and the guts to follow it.
๐ Are You the Bottleneck in Your Own Business?
If your company canโt run without you โ you donโt own a business.
You own a job.
Letโs fix that.
๐ Book your strategy call and letโs get to work.
๐ฅ CASE STUDY: BritCan Furnace Cleaning โ Joe & Kaye
Industry: Residential & Commercial Furnace & Duct Cleaning
Location: Alberta, Canada
Coaching Tenure: 8 Years
Client Since: 2018
๐ ๏ธ From One Truck to a Scalable Regional Powerhouse
When Joe and Kaye R started with MCC, BritCan was a hard-working, truck-based operation โ reliable, in demand, and entirely dependent on their personal hustle. They were on the tools full time, running jobs, handling calls, and pushing the business forward by brute force.
Over 8 years of focused coaching and smart execution, BritCan has evolved into a seven-figure business with a growing fleet, new divisions, and plans for regional expansion through licensing.
The shift? They stopped working in the business and started leading it.
โ๏ธ What We Built Together
๐ Fleet Growth: Expanded from a single truck to a fleet of service vehicles
๐ฐ Revenue: Approaching seven-figure annual revenue with stable margins and scalable delivery
๐ฅ Team & Leadership: Added office support, field staff, and built out mid-level management
๐ง Owner Transition: Joe & Kay moved off the tools and into full-time leadership, training, and growth strategy
๐ Expansion Model: Built foundation for a licensable furnace cleaning model, now being prepared for rollout into new markets
๐ ๏ธ New Divisions: Added complementary service lines and upgraded all back-end systems for scheduling, client care, and workflow
โI listened to Mitch talk once, and decided that I needed to have him involved in my business.โ
โ Joe Ratledge, Co-Owner, BritCan Furnace Cleaning
๐ Why It Worked
Brit Canโs transformation wasnโt accidental โ it was the result of years of consistent coaching, operational structure, and refusing to stay stuck in the grind. Joe and Kay stayed the course, embraced systems, and positioned themselves to scale through leadership, not labor.
If your hands are always full, your business will never grow. Step back, build systems, scale smart.
๐ Ready to Get Off the Tools and Lead for Real?
If youโre a trades business owner stuck in the day-to-day โ letโs build you out of the truck and into a scalable, sellable, and serious business.
๐ Book your strategy call and letโs build something you can be proud of.
๐ Expansion Highlights: Specialized Wins Across Industries
In addition to long-term client transformations, MCC has delivered strategic firepower across dozens of industries, models, and markets. Whether itโs raising capital, building franchises, or training high-performance sales teams, these micro case studies showcase the depth of execution we bring to the table
๐ Franchise Development
Built hundreds of franchise units across Canada and the U.S., including home services, personal care, and food & beverage. From concept to compliance, brand building to operational rollout โ weโve launched systems that scale.
โฐ๏ธ Specialized Industries
Launched startups in some of the worldโs most regulated and niche sectors โ including funeral services, environmental tech, and air quality. MCC thrives where most coaches wonโt even enter the room.
๐ธ Funding & Capital Raises
Led and supported raises from pre-revenue decks to public-stage capital campaigns, including real estate, SaaS, manufacturing, and trade-based ventures. If you need capital and a real strategy to deploy it โ we build both.
๐ฏ Sales Training & Development
Trained over 2,000 sales professionals across trades, tech, retail, and coaching. Whether itโs a one-person founder or a 50-person sales force, we install real-world sales systems that close deals and scale fast.
๐ฌ Ready to Become the Next Success Story?
These businesses didnโt just grow โ they transformed.
If you're ready to lead, scale, and build a company that actually works (with or without you), let's start your own case study today.
๐ Book your strategy call. We'll show you how.
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